Do you have an architecture office or a construction company? Then this is for you! Discover here useful tips of success of large offices of Architecture.
These success tips have been implemented by large offices and architecture offices. Do not hesitate to put them into practice!
All entrepreneurship is important, for an Architect having his own office or architecture office is the investment of his life. With the passage of time this endeavor can be progressing and creating employment opportunities for other colleagues or design and construction workers. However, in order to achieve that success, it is essential to be disciplined and to have proof.
That is why we present here the points on which you should focus or enhance more within your office or organization.
The principles and concepts of marketing can be applied to any business or business of any kind, an architecture or construction office is no exception. In order to obtain better results, carry out a market study that allows you to know the services that are most needed in your community, in addition to identifying your competition and knowing what different things you can offer.
Collaborators and work team
Large companies are made up of great human beings, your organizational chart is your base for your office to reach the top, try to select carefully and based on your skills to the people who will work with you.
Personnel of work and office must be properly qualified and trained to do their work, once you have done that work, you must have the leadership and capacity for teamwork to be harmonious. The experience is also a fundamental point to take into account when hiring staff, try to maintain a balance between youth and experience.
It is useless to have a great work team, offer a wide range of services, if people do not know. It is therefore important that you also focus on the communication channels that will transmit that to the public or to your potential clients.
According to your possibilities, evaluate the option that is more appropriate to the size of your office and the investment you are willing to make, you can make your office known with business cards, announcements in local publications, or venture and make advertising campaigns in other media such as radio and TV.
Special mention deserve the Internet and social networks, where you can also launch advertising campaigns, its great advantage is that you can segment those campaigns so that your ads reach specifically the sector or the public that you want.
Prices and competitiveness
Another important point for an office of Architecture has to do with the prices that are offered, you must take into account many factors to offer fair prices and that are accessible to the public you want to reach.
Definitely one of the most important factors is to know the price of the competition at the local level, however, you should not place yourself well below the price offered by others, since, you will devalue everyone’s work and in a matter of perception people associate low prices to a poor quality of work.